by Keith Paul – Northern Essex Community College
I love a good team project, I do. But sometimes, “collaborative culture” is code for, “every single person wants to weigh in on marketing.” There’s an art to knowing your lane, folks, and marketing happens to be ours.
by Jeff Ebbing – Southeastern Community College – West Burlington, IA
The holiday season is in full swing and if you’re like me, your brain is in a constant anxiety loop of frantically trying to wrap up that big project (or three) before the all-staff holiday potluck and trying to get everything ready at home in anticipation of the big family love-food-gift-fest. It’s a LOT.
by Stacie Sipes – Navarro College – Corsicana, TX
On our journey to the District 4 Conference in Colorado Springs, the Navarro College team made a pit stop at the great State Fair of Texas. Beyond team building and indulgence in the latest fried food creations, this annual excursion serves as a source of inspiration for all of us in the marketing office.
by Jennifer Thompson – Rock Valley College – Rockford, IL
According to the National Institute of Health, approximately 15-20% of the United States population is neurodivergent. Here are five tips we can use to be more effective in communicating with and marketing to neurodivergents.
by Keith Paul – Northern Essex Community College – Haverhill, MA
Yes, we produce the shiny objects that could give a squirrel a heart attack, and we collate the campus newsletter, but we do so much more than that.
by Dave Murray – Grand Rapids Community College – Grand Rapids, MI
It started after we heard from a student who received a letter from the college after applying: “Have I been accepted?” she said. “I can’t tell.”
by Jennifer R. Young – SouthWestern State College – Fort Meyers, FL
College is complicated. Bursar. Registrar. FAFSA. Prerequisites. Credit hours. The jargon alone is difficult to understand. Then add in admission requirements, enrollment processes and financial aid forms, and applying to college can be overwhelming to anybody.
by Daniel Ramirez – South Texas College – McAllen, TX
It’s hard to forecast what the future holds. One thing that is for certain is that we have a unique opportunity to attract new students whose higher education options have been impacted by COVID-19.
by Jaclyn Y. Garver – NCMPR National Office – Fort Wayne, IN
Of all the things the coronavirus has ruined, perhaps one of the most frustrating for community college marketers is that former messaging simply doesn’t make sense anymore.
by Del Belcher – Jackson College – Jackson, MI
I began practicing yoga a few years ago after realizing that lifting heavy things was doing more harm than good. I’ve found that these lessons from the yoga mat apply directly to what I do at my desk.
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