by Debra Halsey – NCMPR – Albuquerque, NM
Anyone who’s ever put on a special event knows it takes a HUGE amount of time, people and careful attention to detail, and then some.
by Linnie S. Carter, Ph.D., APR – HACC, Central Pennsylvania’s Community College – Harrisburg, PA
READ MOREby Linnie S. Carter – HACC, Central Pennsylvania’s Community College – Harrisburg, PA
Sponsorship opportunities are a great way for businesses and other organizations to gain exposure, promote their organization, increase their brand awareness, promote their commitment to education and maximize and stretch their marketing dollars.
by Eve Markman – Community College of Philadelphia, PA
How do you get children to think about college – and create awareness about your college – at a very young age? How do you help them aspire to get a degree and a fulfilling career?
by Michele Kersten-Hart – Oakland Community College – Bloomfield Hills, WI
As community college communicators, we have constant demands on our time, and we’re being asked to do more with less. Being pulled in so many directions all at once makes me feel like a “Jack of all trades and master of none.” Sound familiar?
by Ellen Davis – Temple College – Temple, TX
While I frequently get good marketing ideas from other colleges, I also think we need to look to the commercial sector for inspiration.
by Linnie S. Carter, Ph.D., APR, and M. Pamilla Saylor – HACC, Central Pennsylvania’s Community College – Harrisburg, PA
Preparation is the key to confidence, even in the midst of fast-breaking events. If you do your job right, your college executives will instinctively know how to handle the media.
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