Category Archives: Management/Personnel


Maximizer

Gallup (which runs CliftonStrengths) dives deep into how to maximize each of your strengths and how to work around it if particular strengths are a “lesser theme” for you (Gallup never talks about weakness or being bad at anything). Not seeing “Maximizer” as a top five strength doesn’t mean someone doesn’t strive for excellence – it just means that they may not be as selective about how they direct their energy.

READ MORE

Evolving the Community College PR Office for the Digital Age

The ongoing demand for digital content – video, social media, and online and mobile advertising – continues to be a challenge for many community colleges. Limited resources, shrinking budgets and small staff sizes make it difficult to keep pace in a world where traditional and online campaigns must seamlessly align, and marketing content has to be produced on a continual basis just to stay competitive.

READ MORE